STR Marketing Services

Right-Sized Marketing for Short-Term Rental Hosts

There’s no single “right” way to market a short-term rental—and what works for one host may be ineffective for another.

Marketing is subjective by nature. If you’re just starting with a handful of properties, you don’t need a big brand agency, flashy campaigns, or expensive retainers. What you do need is consistency, clarity, and a solid foundation. At Savvy Breezy, we focus on right-sized marketing solutions—starting with the basics and building intentionally. Every recommendation is grounded in:

Your specific market and seasonality
Your competition and positioning
Your target guest avatar
Your property’s unique selling propositions

The goal isn’t to “do all the things.” It’s to do the right things—well. Marketing without strategy or consistency is just noise.

Social Media Marketing Build a direct-booking presence—without the overwhelm.

Social Media Starter Setup One-Time | DIY-friendly foundation + light done-for-you

Facebook & Instagram business profile setup + optimization
Branding polish (bio, CTAs, highlights, booking links)
Analytics + Meta Pixel installed
30-day content calendar template
8 done-for-you posts scheduled and live

Walk away with a polished brand presence.

Monthly Social Media Content Consistent posting for busy hosts

8–12 posts per month with captions + hashtags
Using client-provided photos/videos
Mix of carousels, basic reels & photo posts scheduled
Quarterly KPI summary
3-month minimum commitment

Stay visible without hiring a full-time manager.

Email Marketing Solutions Turn past guests into repeat direct bookings.

Done-for-You Email Campaigns Professional emails—without writing them yourself

Email copywriting
Light email design/layout in your ESP
Send from client’s ESP
Performance summary

Best for hosts who want consistent guest communication without added workload.

ESP Setup Get your email service provider ready—fast

One-time ESP account setup
Subscriber import + segmentation
Basic automation (1 welcome or thank-you email)
StayFi or website form connection

Let’s create impactful creatives that fit your brand and help you reach your goals.

Social Media Example 1 — Social Media Post Examples

Social Media Example 2 — Curated Seasonal Content

Social Media Example 3 — On-Brand Visual Storytelling

Email Marketing Campaign Example — Mobile-Optimized Email Campaigns

Marketing Without the Guesswork You don’t need to market like a hotel brand to succeed—you need a strategy that fits your portfolio, your capacity, and your goals.

Determine which marketing solution is right-sized for your STR business. Book a free Discovery Call